Sponsorship Opportunities

Promote your organization and increase your brand recognition with an expected audience of over 7,500 counselors, admission professionals, and students at the national conference, Sept. 14-16, in Boston. Download the 2017 NACAC National Conference Prospectus.

For more information, contact Megan LaVine at 703-299-6845.

Platinum Level - Sponsorships Totaling $50,000+
Imagine Fund Scholarship - $50,000
The scholarship goes directly to underserved college admission counseling professionals for professional development opportunities or special projects. Sponsors can present the scholarship at the conference general session and be recognized on stage.

Shuttle Bus Service – $50,000 – Sold, Landmark College
Buses operate from early morning until evening, transporting attendees from their hotels to the convention center. Your ads—bus signage, headrests, and a DVD message—are seen by attendees (and many local consumers). Provide the graphics and NACAC provides the production, installation, and buses. (NACAC 2017 National Conference logo and dates must be incorporated in signage.)


Gold Level - Sponsorships Totaling $25,000-$49,999

Professional Image Studio - $40,000
Provide professional headshots to attendees who receive make-up and hair retouches, along with the final digital images. The sponsorship includes branded studio, exhibit hall signage, and booth placement near the image studio.
Conference Padfolio – $27,500 – Sold, National Society of High School Scholars (NSHSS)
Given to all attendees at check-in, the padfolio cover features your logo. (NACAC logo and conference design must be featured.)

Conference Social – $25,000 – Sold, Technolutions Slate
This celebration is the close of the conference—a time for attendees to unwind and connect with friends. Event signage is included and branding opportunities include cocktail napkins, band introduction, VIP area, and logos printed on photo booth strips. Seventy-five complimentary drink tickets are included.

Conference Wi-Fi – $25,000 – Sold, Royall & Company
Get attendees online—at login, they are directed to you sponsored splash page and then redirected to your company website. You are recognized in the event program and on signage. Choose the Wi-Fi password, pending contract date.

Exhibit Hall Refreshment Breaks – $25,000, Two Breaks included, Two Sponsorships Available
Treat attendees to beverages and snacks in the exhibit hall on Thursday and Friday. Each sponsorship includes two 30-minute breaks (Thursday or Friday). Your logo is included on cocktail napkins and signage, and you can include a branded food item.

Welcome Reception – $25,000 + $5,000 Donation to the Imagine Fund – Sold, ZeeMee
Join NACAC in welcoming attendees with hors d’oeuvres and cocktails in the exhibit hall.The sponsorship includes premium bar placement, branded cocktail napkins,and 75 drink tickets. Your logo is included on signage.


Silver Level - Sponsorships Totaling $15,000-$24,999

Counselors’ College Fair – $20,000 – Sold, The College Board
The Counselors’ College Fair provides an opportunity for attendees to share information and network with representatives from more than 500 colleges and universities. The sponsorship includes a complimentary table top booth at the fair, a push message through the mobile app, signage at the event, and an email blast to the colleges and universities.

Registration Area – $20,000 – Sold, Northeastern University
Every conference attendee, speaker, exhibitor, and special guest passes though the registration area. Your company name/logo and booth number are displayed on signage and you receive a complimentary insert in the conference padfolio.

Student Video Scholarship – $20,000 – Sold, ZeeMee
Eleventh and 12th grade students attending high schools in the counties surrounding the city of Boston are invited to enter a college-planning-related essay contest. They can win scholarships from $1,000 – $5,000. Sponsorship benefits include recognition at the award ceremony and conference signage.

Hotel Keycards – $16,500 – Sold, Bentley University
Hotel guests receive cards at check-in and use them throughout their stay. Your custom artwork is included on each card. (Artwork is subject to NACAC’s final approval and varies by hotel.)

Lanyards – $16,500 – Sold, CollegeNET
Add your logo to attendee lanyards given out at registration. Attendees must wear these to enter the conference.

Water Bottles and Water Machines – $16,500 – Sold, Discover
Add your logo to the reusable water bottles distributed to attendees at registration. Included is the option to add your logo to all exhibit hall water coolers.

Counselors’ Preview Day Luncheon – $15,000  Sold, Jack Kent Cooke Foundation
The sponsorship exposes you to up to 100 secondary counselors from the Boston area, including a 15-minute speaking opportunity and option to include a branded giveaway on seats.

Meet Your Match Game – $15,000 – Sold, The Common Application
The Meet Your Match game is a big hit with attendees. To play, they wear a button that includes your logo (included in their registration materials) and search for other attendees with the matching number.

Adhesives: Window/Door Clings – Exclusive – $15,000 – Sold, Bentley University
Your company logo and booth number appears in many locations throughout the convention center (upon approval by venue).

NACAC Step Challenge Benefiting the Imagine Fund  $15,000 – Sold, CampusLogic
Conference attendees pledge to take a 50,000 step challenge over the length of the conference. Sponsorship includes recognition on challenge website, challenge wristbands, and milestone ribbons distributed at sponsors’ booths, a post-conference email broadcast included.

Mobile App – Sold, Guidebook – The Official Mobile App Sponsor of NACAC
The NACAC Mobile App is downloaded by attendees so they can access conference information and planning tools before they arrive, as well as onsite. You receive a banner ad on the dashboard page, user metrics, and the ability to send two custom push message to attendees during the event.


Bronze Level - Sponsorships Totaling $3,000 - $14,999

Chief Enrollment Officers’ (CHIEF) Forum Pre-conference Program – $12,500 – Sold, CampusLogic
This program addresses the most salient topics in higher education for senior-level enrollment officers. The sponsorship includes a 15-minute presentation to this audience (pending NACAC approval).

Pens – $11,000
Conference pens, given to every attendee, feature artwork of your choosing.

Conference Notepads – $11,000
Conference notepads include company logo and contact information.

Access College Fair (ACF) – $10,000 – Sold, International Baccalaureate Organization
The Access College Fair provides an opportunity for attendees to share information and network with representatives from college access organizations. Sponsorship will allow all CBOs to exhibit for free. The sponsorship includes a table top exhibit, a push message on the mobile app, and signage at the event.

Admission Middle Management Institute Pre-conference Program – $10,000 – Sold, Cambridge International Examinations
A unique professional development opportunity for college admission mid-level leaders (3–7 years), this program encourages exchange of insight for mutual professional advancement. Sponsorship includes 10–15 minute presentation to discuss goods or services (pending NACAC approval).

Directing a Dynamic College Counseling Pre-conference Program – $10,000
This program supports college counseling department directors and supervisors, aspiring directors, and veteran counselors in the acquisition of essential tools, resources, and knowledge. Sponsorship includes 10–15 minute presentation to discuss goods or services (pending NACAC approval).

Fitness Activities Benefiting the Imagine Fund – $10,000, Includes two activities
Choose two different activities (yoga, boot camp, zumba, kickboxing) to be held on Thursday and Friday morning. Sponsorship includes brief remarks at event, signage, optional branded giveaway/fitness items and push message through the mobile app.

International Pre-conference Program – $10,000, One available – Sold, World Education Services (WES)
This program gives counselors and admission officers the necessary foundational skills and basic knowledge to recruit, counsel, and advise international students more effectively. There will be two separate sponsored tracks—one for counseling and one for admission—that feature programming for the high school counselor audience and the college admission audience. Program sponsorship includes a 10–15 minute presentation to discuss goods or services (to be approved by NACAC international staff), sponsorship signage, and recognition on printed pre-conference program schedule.

International Pre-Conference Reception – $5,000 – Sold, Bentley University
Private reception for the international pre-conference attendees. Attendees will receive one drink ticket and light hors d’oeuvres. Sponsorship includes welcome remarks, sponsor signage, recognition on printed pre-conference program schedule, and sponsor-branded cocktail napkins.

Exhibit Hall Aisle Signs – $7,500 – Sold, CampusLogic
As the exclusive sponsor, more than 10 aisle signs that include your company logo and booth number are hung in the exhibit hall.

NACAC Ribbon Wall – $5,000
After checking in at registration, attendees will have the opportunity to add a variety of ribbons to their badge. Sponsorship includes logo placement on the ribbon bar signage, as well the option to customize one ribbon.

Rising Star Award – $3,000 – Sold, Spelman Johnson
Honor individuals and programs that exemplify excellence and dedication to serving the needs of students in the postsecondary transition by sponsoring the award winners and one representative from each winning program. The sponsorship provides the award, an individual NACAC and regional affiliate membership, and conference registration. Sponsorship will include recognition at the event.

Conference Promo Video Sponsor – Sold, Indie Atlantic Films
Video will be used to promote the conference to all attendees. Video will be featured prominently on the NACAC conference website.

Conference Marketing Sponsor – Sold, Carnegie Communications

Global Hub Sponsor – Sold, Monash University

Career Advancement Hub Sponsor – Sold, Hobsons

Companies that wish to move up to the next level of sponsorship can do so by covering the difference in cost through a donation to the Imagine Fund.

Interested in participating? Download the 2017 NACAC National Conference Prospectus and complete and return to Megan LaVine.